With ingénue appeal and a soulful vocal style, Genevieve Jackson was poised to make her mark on the music scene, however she also started pursuing other goals, such as helping the homeless and traveling the world to make a difference.

Genevieve launched the EIGBO (Everything Is Gonna Be OK) movement in 2016 in which she used her voice to spread positivity and love. She created eigbo to give people that little bit of reassurance that we all need to hear from time to time to know that everything is gonna be ok.

Genevieve is married to Brandon (Jola) Huguely since 6 May 2022 and the couple resides in Atlanta. They welcome son Jola on 29 August 2023. 

Genevieve works as a Manager Creative at Kobalt Music. Kobalt is one of the world’s largest, most innovative music companies, using technology to power creative freedom, transparency, ownership and control for artists, songwriters, publishers, and labels. In 2023, Billboard nominated Genevieve Jackson for the 2023 ‘R&B/Hip Hop Power Players’ list for being an absolute star of the Kobalt creative team, where Genevieve works alongside the label's writers delivering hits like "Virgo’s Groove" and "Boy hood" and with artists like Tio Tequila, supporting them every step of the way.

On 6 December 2022, the podcast Do Everything With Love premiered hosted by Genevieve and Deja Riley, childhood best friends and daughters of music royalty. In the podcast episodes, these two talked endlessly about all things life. Growing up in celebrity families, paving professional paths of their own, navigating marriages, protecting their physical, mental and spiritual wellness and finding a way to Do Everything With Love. However, soon after the podcasts's launch, the show was removed from the platforms.